Go Global!

Startup Canvas

How does the journey of a Startup begin?

Startups arise in two scenarios: from the founder ‘s idea or as a result of a new project in an existing company.

Why and how to raise funds abroad?

Conducting rounds to attract investments abroad offers advantages that are still not available in the Brazilian market. Currently, in Brazil, there is a well evolved movement of Early Investors, or angel investors, as they are called, but there are still few investors in other stages compared to the ecosystem in the United States, for instance.

What is FLIP?

A strategy commonly used by startup companies with the purpose of accelerating their growth is the change for more mature and consolidated markets. This conduct generates a corporate inversion in the company, known as FLIP, whose main purpose is to attract foreign investments and a future M&A process.

Most-used structures

The proper choice of a business or investment structure is very important so that the capital invested — as well as its return — are maximized and, at the same time, the legal and economic risks for the investor are minimized.

Focus on intangibles

An intangible asset is nothing more than a property owned by the company that does not exist physically. The most famous example of intangible asset (cannot be seen or cannot be touched) is a software created internally in the company. It is recorded in the “non-current asset” group, within the asset. It does not exist physically, but is a property that many companies own and are often the most valuable asset they own.

Maintenance of its structure

Companies registered in the United States need to submit the Annual Report, or annual renewal report,to maintain an active status and update the company’s data, avoiding more severe fines and penalties.

Equity compensation and talent retention

Plan formally approved by the company to implement the compensation of executives, key employees, consultants and advisors for shares or options to purchase shares of the company. It determines the species of grants that may be granted, their basic rules and conditions.

How to do a FLIP?

The proper choice of a business or investment structure is very important so that the capital invested — as well as its return — are maximized and, at the same time, the legal and economic risks for the investor are minimized.

Governance

The concept of Corporate Governance is related to the rules, processes and standards used in the scope of the management of a company. According to the IBGC (Brazilian Institute of Corporate Governance) definition, “it is the system through which companies and other organizations are directed, monitored and stimulated, involving the relationships between partners, board of directors, executive board, supervisory and control agencies and other stakeholders.”

New Rounds + Exits

The structure of Holding C-Corporation in Delaware is preferred by American investments and is usually adopted by startups whose purpose is to attract investments in the USA and also when there is a glimpse that the company has good chances of being purchased by an American company.

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